TY  - BOOK
AU  - Mehta; Subhash C.
TI  - Marketing Environment,Concept &Cases
SN  - 0-07-096521-8
U1  - 658.8  M64M 
PY  - 1983///
CY  - New Delhi
PB  - Tata Mcgraw Hill Education Pvt. Ltd.
KW  - Marketing management
ER  -