Lovelock;Christopher,Wirtz;Jochen,Chatterjee;Jayanta <br/><br/>
Service marketing :People,technology,strateegy  English 

 - 5th ed 
 - Delhi  Pearson education  2007 
 - 594 pg 
<br/><br/><label>ISBN: </label>81-7758-450-2 
<br/><br/><label>Subjects--Geographic Terms: </label><br/>Management