000 00458nam a22001697a 4500
999 _c44183
_d44183
003 OSt
005 20220407105144.0
008 220329b ||||| |||| 00| 0 eng d
020 _a0-07-008031-3
040 _cKL MEHTA
082 _a659.1 S11A
100 _aShah ;Kruti, D' Souza; Alan
245 _aAdvertising and promotions an IMC perspective
_hEnglish
260 _aNew Delhi
_bTata mcgraw hill education
_c2010
300 _a987pg.
942 _2ddc
_cBK